If you attended Peter Pelland’s seminar that was presented at the recent National ARVC Outdoor Hospitality Conference & Expo in Raleigh, North Carolina, you probably had an eye-opening experience. The vast majority of attendees rated the session as either “Exceptional” or “Excellent”, and typical review comments included “Excellent. A must attend for everyone.” and “Excellent session ... but scary. Good info!” The recent Equifax security breach served as a launch pad for the exploration of a wide range of vulnerabilities that included computer networks, websites, social media and online browsing habits, software, banking and e-commerce, passwords, and more. The seminar presented advice on how to keep passwords secure, keep software updated, avoid compromising email, be careful browsing, use social media cautiously, test your vulnerability, avoid public Wi-Fi, maintain high security standards on your own website, properly dispose of computer hardware, and always remain open to the latest security tips.

Click here if you would like to download a copy of the handout from the seminar, and click here if you would like to download a PDF version of the actual PowerPoint presentation. If your organization is interested in having Peter present this or a similar seminar at an upcoming meeting, please contact us to discuss availability and to make arrangements. Peter and this seminar have been approved to qualify for continuing education units by the ARVC Outdoor Hospitality Education Program.

As a demonstration of our ongoing commitment to supporting the industry that comprises such a significant proportion of our client base, Pelland Advertising now holds business memberships in all of the following industry associations. In addition, we have designed and maintain the websites of the Maryland Association of Campgrounds, the Vermont Campground Association, and the Iowa RV Campground Owners Association. We were also chosen to produce the 2018 printed directories for the Maryland Association of Campgrounds and the Colorado Campground & Lodging Owners Association. Please let us know how we might be of benefit to your organization.

Alabama RV Park & Campground Association (Alabama ARVC)
The Carolinas Association of RV Parks and Campgrounds (CARVC)
Colorado Campground & Lodging Owners Association (CCLOA)
Florida Association of RV Parks & Campgrounds (Florida ARVC)
Iowa RV Campground Owners Association (Iowa ARVC)
Kansas Association of RV Parks & Campgrounds (KARVC)
KOA Owners Association
Maryland Association of Campgrounds (MAC)
National Association of RV Parks & Campgrounds (National ARVC)
New Hampshire Campground Owners Association (NeHaCa)
New Jersey Campground Owners Association (NJCOA)
Northeast Campground Association (NCA)
Ohio Campground Owners Association (OCOA)
Ontario Private Campground Association (Camping In Ontario)
Pennsylvania Campground Owners Association (PCOA)
South Dakota Campground Onwers Association (SDCOA)
Texas Association of Campground Onwers (TACO)
Vermont Campground Association (VCA)

We have launched so many new websites since our last newsletter, many of which were projects for new clients who came to us after growing dissatisfied with their previous Internet services providers, while others were new sites for long-time clients. As you can see, our sites include many of the leading family campgrounds from throughout the United States, but we also have many small business clients from other industries. Each site represents a custom-crafted, mobile-friendly, responsive site that was built with the unique challenges of each client in mind. Our e-commerce sites are built using the Magento platform and are hosted on a dedicated server that is optimized for that platform. If you feel that your website is being neglected by another company, this is the perfect time to turn to Pelland Advertising for a refreshing change in attitude! Click on any image to visit that client’s new website, or click here to visit the website portfolio page on the Pelland Advertising website.

Savannah Oaks RV Resort
Savannah, Georgia
Includes a new logo design, companion rack cards, and assistance
with a new domain name registration by Pelland Advertising.

Playful Pawz - A Canine Resort
Kemah, Texas
Includes a new logo design, companion collateral materials, and assistance
with a new domain name registration by Pelland Advertising.

Mark T. Wendell Tea Company
Acton, Massachusetts
The latest e-commerce site, now running on the Magento platform.

Like what you see? Click here to watch our YouTube video to learn more about responsive website development from Pelland Advertising, then contact us for a quote or to be added to our production list. We could have your new site up and running – and generating new business – in as little as a month or two! We make the process easy, particularly if you need to move from another hosting services provider, offering a long list of incentives.

Everybody knows that we build responsive websites and produce brochures, rack cards, and similar four-color collateral advertising, and most people are starting to think about us for map production services, but few people realize that we also produce an even wider range of printed materials, including large formats and materials other than paper. The following list represents a few of the items that we frequently produce ... and typically at some extremely competitive prices. Let us quote on your next out-of-the-ordinary project!

Labels • Letterhead • Envelopes • NCR Forms • Magnets • Banners
Mirror Hangers • Greeting Cards • Mini Menus • Presentation Folders

We also provide assistance with mailing services for many of our clients. Did you realize how much money you can save by outsourcing your mailings? Postage rates are lower with pre-sorting, and you can save hundreds of dollars when your mailing list is processed to remove duplicates and then run through the national change of address registry. No more wasting postage and printing costs as the result of mailing literature to people who have moved or who are deceased. Contact us for more information.

Facebook has become an increasingly less effective means of promoting business in recent years, unless you are willing to make an investment in promoting your posts. Nonetheless, your business needs to have an official presence on Facebook, and we can help to make that presence appear as professional as possible ... at a very affordable cost. For a flat fee of only $300.00 – reduced to only $200.00 if you are one of our existing clients – we will produce a carefully designed and properly sized Cover Image and Profile Photo combination. If we are admins of your Page, we will even upload and install the graphics at no additional charge.

Facebook has frequently modified the size and configuration of the graphics that appear on business pages. If you are one of our clients and we produced your Facebook Cover Image two or three years ago, when the size was slightly different and the Profile Photo used to overlap the Cover Image, we might even be able to update your graphics at no charge!

Here are examples of Cover Images that we have recently designed for clients. The smaller Profile Photos are square and typically present a variation of your business’s logo. If your business is using a blurry photo as its Cover Image, it is time to take things to the next level. If you have a Cover Image that we designed several years ago, contact us to have us upgrade the image to Facebook’s new size and specifications.

Lake Huron Campground
Carsonville, Michigan

Leisure Lane RV Resort
Conroe, Texas 

That’s it for this edition of the Pelland Advertising newsletter. Thanks for taking the time out of your busy day to read it. Feel free to share our newsletter with your colleagues and to contact us with suggestions for future content. We are always here to listen ... and to be of assistance. Thanks!